We’re proud to welcome Bobby, Marie, and the dogs – the team behind One Life Truck It – as official LANX ambassadors.
What started as one man, one dog, and one truck has turned into a global adventure. After hitting rock bottom, Bobby set off from Wigan with nothing but grit, purpose, and a plan to drive to Australia. Along the way, he found new love, new life, and it's made one hell of a story.
From digging out mountain passes in Albania to dodging the Taliban in Afghanistan, Bobby’s journey isn’t just about the miles; it’s about showing up, cracking on, and making every day count.
That’s why One Life Truck It is repping our 365 Collection. These are boots made for the long haul, whether you’re crossing borders or just heading down the pub. Built to move, built to last.
LANX x One Life Truck It. Bringing adventure to everyday.
THE STORY BEHIND
Bobby Bolton, One Life Truck It, says:
“Partnering with LANX felt like a natural fit. We both believe in graft, good gear, and not taking shortcuts. The 365 Collection’s been with us through some tough terrain, and it’s built for exactly the kind of life we live: unpredictable, rugged, and full of adventure.”
Marv, LANX Founder, adds:
“Having One Life Truck It join the LANX ambassador family is a perfect match. Bobby’s story is about resilience, risk-taking, and finding purpose on the move is exactly what LANX and the 365 Collection stand for. It’s proper footwear for people who keep going, no matter what’s thrown at them.”
WE ARE LANX
LANX exists to inspire a sense of adventure, big or small. We seek it out in everything we do and create. Since 2018 we have been dedicated to crafting proper shoes, for both men and women, handmade and built to last. Welcome to our shoe adventure...
